Dex

This free website report shows you how search engines such as Google™, Yahoo!™ and Bing™ see your site, as well as how you compare to your online competitors. Below are explanations of the different sections of information provided in the report:

Overall Score
We take all of the analyzed data and create your overall score based on how you did in each section.

Competition
We compare your site to the sites of your online competition. We use the Alexa Rank, Google PageRank, Inbound Links, and Pages Indexed to calculate your competitors Score in relation to your own.

Preview
This is a thumbnail image of the website analyzed.

Domain
This is the Uniform Resource Locator (URL) or global Internet address of the website analyzed.

Alexa Rank
The Alexa Rank is how many surfers a website gets in relation to other sites on the Internet.

Page Rank
This number indicates a page's relevance or importance within its particular domain. For example, a Page Rank score of "3" indicates that that page is the third most visited page on the site.

Inbound Links
Having links from other websites to yours is a critical part of search engine optimization. As well as the obvious bonus of having people follow these links to your site, inbound links provide the following benefits:

  • Search engine robots follow links between websites. The more inbound links you have, the more often robots will visit your site.
  • Many search engines count links to your site as "votes" for you. They assume that if many websites link to your site it must be high quality.

Pages Indexed
This section shows the number of web pages from your website that the various search engines have indexed, or added to its results pages. The results will vary by search engine.

Overall Score
The overall score of the website analyzed.

Pages Indexed
See above.

Google PageRank
PageRank is a link analysis algorithm that assigns a numerical weighting to your site on a scale of 0 to 10 (10 being the highest). The purpose of this number is to "measure" your site's relative importance on the Internet.

Keywords
Keywords provide information about the individual pages of your site. They help search engines catalog and categorize your pages. They are inserted into the HTML but are not often directly visible to a user visiting your site.

Site Metrics
Important metrics about your website. Used to identify prominent problems with your website.

Sitemap
Used by search engines to know what pages to crawl and when your pages last changed.

Robots.txt
A file on your website that tells the search engines what pages to crawl and which ones to ignore.

Page Errors and Unreachable Pages
Pages that are referenced in your HTML but we were unable to crawl or that gave us an error.

Domain Age and Expiration
The age of your domain and when it's due to expire.

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